AS Colour are one of our biggest suppliers when it comes to fulfilling Be Seen Merch Apparel orders for team shirts, volunteer uniforms, hoodies for the worksite and office wear.

Why did we choose AS Colour? They balance a great range with great quality.

But what we love most is their transparent commitment to social responsibility.

Ethical apparel is more than just a trend; it’s a collective commitment towards responsible consumption and production in the fashion industry. Ethical apparel focuses on sustainability, fair labour practices, and transparency throughout the supply chain, ensuring that garments are made in a way that respects both people and the planet.

We love AS Colour because they’re not just committed to these principles, they’re upheld in action. With 32 factories in three countries, AS Colour visit them, audit them and ensure they comply with both quality requirements and ethical values.

One of the key aspects of ethical apparel is the use of sustainable materials and environmentally friendly production methods. This includes organic cotton, recycled fabrics, and low-impact dyes that reduce pollution and conserve resources. Additionally, ethical brands prioritise fair labour practices, ensuring that workers receive fair wages, safe working conditions, and the right to unionise.

Choosing ethical apparel supports a shift towards a more sustainable fashion industry. It promotes a culture of mindful consumption, where quality is valued and garments are made to last. By supporting ethical brands, we can all do our bit to help drive positive change, reduce our collective environmental impact, and contribute to a more equitable world.

Ordering apparel from Be Seen Merch ensures you get a quality product that’s designed to last. You increase your brand visibility at the same time as ensuring that those who spin the cotton are valued and seen as well.